Pureology
Style + Protect Shine Bright Taming Serum
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What It Is
Lightweight serum that adds shine, smooths frizz, and tames flyaways.What It Does
Adds shine, tames frizz and protects color-treated hair from color fade, heat damage and environmental stressors.What Else You Need to Know
• Key ingredient Coriander Seed Oil.
• Signature aromatherapy blend of Tuberose, Almond Milk, and Cedarwood.
• ZeroSulfate, 100% Vegan Formula.
Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.
*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.
How To
Apply a pea-sized amount into the hand and emulsify until the cream turns into a serum. Smooth over the surface of dry, styled hair.
PRO TIP: For increased control, leave in its cream state. For a wet look, apply a dime-sized amount to the palm of the hand and emulsify slightly, so it isn't completely a serum state. Blend with a walnut-sized amount of Weightless Volume Mousse. Apply to dry hair using the fingers and style as desired.
Ingredients
